Percentages of Types of Exams from a Walmart Practice
For you optometry students trying to make up numbers for your business plan, here are some percentages from my average Walmart practice:
In 2007 and 2008 I didn’t track the percentage of patients using insurance because I didn’t have to bill very much back then.
For more interesting stats to help you make your business plan, the OBA-CE has compiled these:
- Revenue Per Exam
- Complete Exams per OD Hour
- Annual Revenue Growth Rate
- Internet Site Penetration
- Contact Lens Usage by Lens Type
- Recall System Independent of Vision Center
- Walk-in Ratio
- Contact Lens Exams Percent of Total Exams
- Medical Eye Care Visits as Percent of Total Visits
- Exams Percent of Active Patients
- Professional Fee Income Percent of Total Location Revenue
- Performance Metrics by Years at Location
- "Elite” Practice Metrics
- Performance Metrics for Walmart and Sam’s Club Locations
Is that “insurance” category vision or medical insurance billed, or both? I thought most visits to eye doctors was covered under insurance?
In this particular case, it is all insurance: vision and medical. Do you think every single person in the world has insurance? Do you think Obama is going to pay for your eye exam?
I have an idea. Why don’t we all pay for doctor office visits ourselves? Then if your crazy insurance wants to pay for things like hair cuts, oil changes, and routine eye exams, you can send them a receipt and get reimbursed. Take the doctors out of the cost so that we can lower our prices.